If you’ve been following the news through the course of the year or seen any BlackBerry TV spots, you might have witnessed their “Be Bold” campaigns. We’re not sure if they’re working (the right way), but they have at best coerced someone from Australia (see whois here) to make a spoof of the ad campaign. The OldBerry website essentially is setup to resemble the curre... »
Following on the ‘Wake Up’ marketing campaign in Australia, Research In Motion is continuing the Bold marketing. Some new banner ads have started to pop-up, which read ‘Don’t Just Think. Do.’ It’s a pretty cut and dry banner, but it does show a small BlackBerry logo and a website address of WakeUpBeBold.com. Upon visiting the website you’re greeted with an... »
RIM put up a few new Be Bold commercials, we hope to see hit TVs world-wide. These commercials are part of a ‘BlackBerry Advocate’ campaign. One commercial shows a busy restaurant owner who says ”I’m About Action, Not Distraction”. The other commercial is of the Martinez brothers who DJ together, they say ”We Need Tools, Not Toys”. Check out both commercia... »
Want to keep the 2012 BlackBerry mantra to Be Bold and rep your favorite BlackBerry website? Thanks to user @UrbanGlowCam you can! He helped make one of the wallpaper for you to download on your BlackBerry OS7 device or PlayBook. They’ll still work on older models, but these wallpapers are sized for a perfect fit on the following devices: PlayBook download here. Bold 9900/9930 download here.... »
RIM has pushed out a new TV commercial for their ‘Be Bold’ tagline. The new commercial uses DJ Diplo again to tell how and why he loves using his BlackBerry. Once again, BlackBerry Messenger is a focal point for the commercial and no other details are really given about the Bold 9900, 9930. Check out the video below and let us know what you think. httpvh://youtu.be/RxHUD9Nfqsw On a Bla... »
