BlackBerry has just pushed a new update to the BBM for iPhone and BlackBerry 10 betas. The new updates bring two added features that will help monetize BBM going forward: Vanity/Custom PINs subscription and a removal of ads subscription. Both subscription are monthly in this beta and cost at least $0.99/month.
To not have ads show up in BBM, you can add that subscription for $0.99/month. To have a custom/vanity PIN on the other hand, it will cost you $1.99/month.
If you’re in the BBM for BlackBerry 10, or iPhone betas, the new subscriptions feature is live. Go check it out and let us know if you’re using it or not.