A good friend of mine was recently in Kuala Lumpur to attend the Malaysian Grand Prix. If you followed, you may have seen Mercedes finish in third place with Lewis Hamilton.
BlackBerry and Mercedes recently announced a partnership. All of the team members of Mercedes Formula 1 use BlackBerry devices and the BlackBerry logo is neatly branded on almost everything. We even asked Thorsten Heins if the Petronas has QNX yet.
Within one of the malls in Kuala Lumpur (capital of Malaysia) there was a real-life Mercedes Petronas Formula 1 car. As expected, it had the beautiful BlackBerry logo in tow.
What additional marketing would you like the see BlackBerry and Mercedes collaborate on with one another? Check out some more of the beautiful F1 Petronas car below: