Research In Motion recently launched the BlackBerry Entrepreneurship Academy in Saudi Arabia. The primary objectives of the project is to accelerate the growth of mobile app development in the Kingdom and support and foster the growth of local software developers and “digital entrepreneurs” in the Saudi economy.
“We see an increasing demand in this region for localized applications and mobile content and this is creating an opportunity for enterprising software developers,” said chief of marketing and competitiveness initiatives of SAGIA, Fahd Hamidaddin.
With the BlackBerry Entrepreneurship Academy, RIM will provide training workshops, a support team and consultation to help entrepreneurial Saudi developers with the commercial and technical aspects of developing mobile applications and content.
“We are very honored to be working with SAGIA to launch the BlackBerry Entrepreneurship Academy in the Middle East,” said RIM’s managing director of Middle East, Sandeep Saihgal. “BlackBerry smartphones and the BlackBerry PlayBook tablet are popular in the Kingdom. In fact, Saihgal said the business is more than doubled in size last year in the Middle East, and 99 percent of BlackBerry customers in the Kingdom now use BBM (BlackBerry Messenger), which is among the highest in its global footprint.”