BlackBerry and Ingram Micro Thailand today announced an expansion to their existing global relationship to distribute BlackBerry products and provide support services in Thailand.
Ingram Micro Thailand’s network of operators and retailers, coupled with its value-added distribution services, will help BlackBerry further increase its channel reach by making BlackBerry smartphones, accessories and software even more accessible throughout the country. Supported models include the BlackBerry Z10, BlackBerry Bold 9900, BlackBerry Bold 9790, BlackBerry Curve 9320, and BlackBerry Curve 9220 smartphones.
BlackBerry and Ingram Micro have been working together to provide comprehensive product training, in-store marketing support and point-of-sale materials to Ingram Micro’s distribution partners in Thailand in order to deliver an optimum shopping experience for customers throughout the country.
“Ingram Micro Mobility has been a strong value added partner for us around the world. We are excited to partner with them to expand our retail presence in Thailand,” said Benoit Nalin, Country Director of Thailand at BlackBerry. “Our goal is to make BlackBerry’s unique offering easily accessible to customers in Thailand.”
“We are excited to expand our relationship with BlackBerry in the growing smartphone market in Thailand,” said Clement Mak, Managing Director of Ingram Micro Thailand. “Working closely with our local partners, Ingram Micro Thailand, through our Mobility Business Unit, will help accelerate the growth of BlackBerry products nationally.”