BlackBerry went back to the drawing board and decided in order to appease its current legacy customers it would have to make a few sacrifices.
Most of the physical QWERTY lovers now have a more suitable reason to ditch their Bolds or Curves and adopt a BB10 smartphone. But, what about the all-touch user base?
After BlackBerry’s absolute disastrous Storm series, the company was still fixated on offering an iPhone competitor. Enter: the BlackBerry Torch 9860 and 9850. BlackBerry ditched the SurePress Piezo clickable touchscreen for a solid slate. The iconic five button toolbelt re-emerged once more.
Despite the horrid user experience with OS 7.0, which was never designed to be used with a touchscreen, the Torch 9860 was an absolute visual stunner. BlackBerry’s design team really outdid themselves in the form factor department. Unfortunately, the 9860 was never a big-time seller.
Now, fast-forward to 2015, with the recently launched “Classic” device, BlackBerry should continue the life of the toolbelt in other device offerings. In our poll, it was found a whopping amount of users felt the toolbelt had greatly increased their productivity on the Classic. I imagine you’d see similar feedback if BlackBerry were to release an all-touch device with the five button toolbelt.
Would you want a BlackBerry 10 iteration of the Torch 9860? Sound off in the comments!