BlackBerry announced earlier today the integration of BBM Channels with Hootsuite. Social media, community, and marketing managers can engage with BBM Channels communities in the Hootsuite dashboard alongside their social networks.

Customers will be able to install the free BBM Channels app on Hootsuite to allow them to drive greater community engagement. Users will be able to publish messages and photos, interact with your followers, and moderate user content on as many BBM Channels.

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Additionally, users can easily share Twitter and/or Facebook posts easily to their BBM Channels with a few clicks. It’s also reversible with the ability to share BBM Channel posts directly to the social networks.

Check it all out in our walk-through video above. Once you’re ready, integrate your BBM Channels with Hootsuite to build deeper relationships with your mobile followers. Install the app on Hootsuite today to get started!