BlackBerry 10 users in the US and Canada will now be able to stream Netflix, Hulu, HBO GO, and 60+ channels with the PlayOn app from MediaMall Technologies.

However, the PlayOn app does not stream the content directly to the device. Instead, users are required to have a Windows PC with the PlayOn software installed to stream it to their BlackBerry 10 device.

“With our new PlayOn app for BlackBerry, we are excited to extend PlayOn’s benefits to BlackBerry 10 smartphone customers, including first-time access to all the great content of Netflix, Hulu, CBS and HBO GO,” said Jeff Lawrence, CEO of MediaMall Technologies. “We are very pleased to be partnering with BlackBerry to launch this app. It is really going to change how BlackBerry 10 customers watch content on their smartphone.”

PlayOn offers annual subscriptions to the service at $24.99, although a lifetime licence is currently being offered at a one-off charge of $49.99. Of course, you must have an active membership to Netflix, which adds to the price.