During the BlackBerry Live 2013 general keynote session, BlackBerry unveiled a new commercial aimed at the success of the QNX operating system.

QNX Software Systems has spent the last 30+ years perfecting its ultra-reliable software, now used everywhere reliability, performance, and connectivity matter. It’s actively being used in places like the international space station, next-generation smartphones, and more.

To capture this success, BlackBerry has a 1 minute commercial to display. It’s quite possibly the best commercial they’ve ever made. It’s also their most egotistical, but it works so well in their favor. Hey, BlackBerry marketing, get this commercial on the air!

Check out the crazy good commercial below: